Pop Culture’s Role in Shaping Jewellery Trends
When it comes to fashion, what celebrities wear matters. From the red carpet to Instagram, their choices often set the tone for what’s trending. Jewellery is no exception. Whether it’s a bold diamond necklace at an awards show or a subtle pair of earrings snapped in a paparazzi photo, these pieces influence what people want to wear.
In recent years, there’s been a noticeable shift in the kinds of stones celebrities choose. While natural diamonds once ruled the spotlight, lab-grown diamonds are now making their way into high-profile events and everyday celebrity wardrobes. And as more public figures embrace them, this once-niche choice is moving quickly into the mainstream.

Australian Celebrities Leading the Shift Toward Lab-Grown Diamonds
Bindi Irwin,
renowned conservationist and television personality, has notably chosen
lab-grown diamonds, reflecting her commitment to environmental stewardship. Her
preference underscores a dedication to sustainable practices in both her
personal and professional life.
Rebecca Judd, a
prominent media figure, has also been seen accessorizing with lab-grown
diamonds. During Australian Fashion Week, Judd complemented her ensemble with
lab-grown diamond jewellery from Pandora, showcasing how sustainable choices
are making their mark in high-profile fashion events.
These endorsements by Australian celebrities not only
highlight the aesthetic appeal of lab-grown diamonds but also emphasize a broader
movement within the fashion industry toward ethical and sustainable choices.
Why Lab-Grown Diamonds Appeal to the Modern Consumer
Lab-grown diamonds are chemically and visually the same as
mined ones, but without the environmental impact or ethical concerns tied to
traditional mining. This makes them an easy choice for people who want luxury
without compromise.
Price is another factor. Lab-grown diamonds often cost
30–50% less than mined stones of the same size and quality. That means more
people can afford high-quality, custom jewellery without stretching their
budget.
In short, lab-grown diamonds fit the lifestyle of modern
consumers: socially aware, budget-conscious, and style-driven.
Fashion Industry and Designer Adoption
Jewellery designers are catching on. As demand for lab-grown
diamonds grows, more brands—both high-end and independent—are working them into
their collections.
Globally, names like Stella McCartney and Messika have
embraced lab-grown diamonds. In Australia, boutique designers like Larsen Jewellery and HLSK are offering lab-grown options
alongside their traditional lines. These brands cater to clients looking for
ethical pieces without sacrificing design.
Even major fashion houses are beginning to experiment.
Pandora, which has a strong presence in Australia, announced a shift to using
only lab-grown diamonds in its collections—a clear sign the industry is moving
with the times.
This designer adoption helps validate lab-grown diamonds as
a fashionable and legitimate choice, not just a sustainable one.
The Red Carpet Effect on Everyday Style
Instead of oversized or flashy styles, many celebrities are
now choosing minimal, elegant pieces—think stackable rings, delicate tennis
bracelets, or subtle diamond studs. This aligns with what many Australians
prefer: clean, timeless jewellery that works with both casual and formal looks.
This influence is also visible on social media. When a
well-known face posts a selfie in understated lab-grown diamond jewellery, fans
take notice. It reinforces the idea that you don’t need a big budget—or a red
carpet—to wear something that looks and feels special.
What This Means for Australian Buyers
As local awareness grows, more Australians are choosing
lab-grown diamonds for engagement rings, gifts, and everyday pieces. They get
the same sparkle and durability as mined stones, but with a clearer conscience
and a better price tag.
Whether you’re after something classic or want to customise
your own look, lab-grown diamonds give you more options—without the mark-up or
the baggage.